Scobleizer - Latest Comments in Internet video business challenges

Re: Internet video business challenges

suresh — Wed, 23 Jan 2008 09:38:33 -0000

i want this

Re: Internet video business challenges

Rob — Thu, 25 Oct 2007 15:23:38 -0000

If you are looking on information on how to produce your own instructional videos, a company called Studio 1 Productions has a FREE PDF book that you can download. Here is the link: http://www.studio1productio...

Re: Internet video business challenges

Robert Scoble — Thu, 25 Oct 2007 11:27:11 -0000

Fred: the thing is you're only looking at the costs of the business. I've been able to sell advertising to cover the costs of many of our shows.

Re: Internet video business challenges

Fred Z in Ann Arbor — Thu, 25 Oct 2007 11:21:53 -0000

if you put together a network of these video blogs, aren't you simply losing more money faster?

Re: Internet video business challenges

Juan_22 — Sat, 16 Jun 2007 17:02:00 -0000

One super excellent portal with online media is http://www.mediaplanetaria.com.
They have thousands of online tv, radio, newspapers, etc

Re: Internet video business challenges

faiz — Tue, 21 Nov 2006 11:32:16 -0000

I have a video productiuon facility in south east asia and my cost for shooting, editing and misc is around $120 per hour. This is with state of the art digital cameras and superb editing.

Re: Internet video business challenges

Aurelio Toral — Fri, 10 Nov 2006 21:56:07 -0000

How about a mix model with a few juicedrops of previews and charging micropayments for full content via sms (I heard once that if your think people would not pay a buck for your content, then it may not be worth a buck) plus the current CPM plus product placement or embeded commercials... the mix might work, and I can make you a good deal on the micro payments by sms part in about 11 countries...

Re: Internet video business challenges

Free RAZR Offer — Wed, 08 Nov 2006 10:49:59 -0000

i got a free razr from this website and thought i would share :-)

Re: Internet video business challenges

Don — Tue, 07 Nov 2006 19:30:08 -0000

wow :-O

Re: Internet video business challenges

Casey McKinnon — Wed, 01 Nov 2006 17:51:28 -0000

You're paying for bandwidth? What's wrong with this picture...

I've never had to pay for bandwidth charges, even back when my previous show had over 40,000 weekly viewers and each episode was over 50MBs.

On our current show, we offer about 6 different formats (.mov, .flv, .wmv, .3gp, .m4v, .divx) per episode and since we're on Blip we don't have to worry about bandwidth charges. Why not switch hosts?

Re: Internet video business challenges

~rick — Sun, 22 Oct 2006 12:47:48 -0000

Perhaps this was already addressed. But what if a entity were to let YouTube host, and their main website would feature links back to YouTube? Would this not eliminate the server costs? I know for many production shops this is not a professional approach, however, for upstart like myself, it does creat an entry point. We are looking to get into producing 5 minute pieces featuring sports realted content. Is it realistic to expect that ad revenue can be generated from this model?

Re: Internet video business challenges

Erik Herz — Sat, 21 Oct 2006 14:45:15 -0000

ET, Kontiki does that:

http://kontiki.com/technology

Files are split into 1MB chunks and encrypted and downloaded to peers. As soon as any peer has a chunk they can serve that chunk to another peer. Only peers with the right content owner key get any chunks.

I think that folks can watch longer duration content if the quality is great and it is a full-screen, lean back, experience.

Erik

Re: Internet video business challenges

ET — Sat, 21 Oct 2006 14:13:18 -0000

P2P technology is the only way to save cost and keep the quality up. It would be nice if there were an automatic P2P application tht once a user clicks on the link they are automatically sharing "the bits" until the download is finished.

Re: Internet video business challenges

Robert Scoble — Sat, 21 Oct 2006 12:07:26 -0000

Kenn: thank you for wanting to donate to me. Go and do something nice for someone else and pass it down the chain.

I'd love to have Apple as a sponsor.

Re: Internet video business challenges

Kenn Chin — Sat, 21 Oct 2006 12:05:04 -0000

1. Apple should be one of your sponsors since you are using their tech in your podcasts.

2. Where's your PayPal Donation button?

Re: Internet video business challenges

Bill Kinnon — Sat, 21 Oct 2006 11:42:30 -0000

And a highlights show would probably draw me into watching some of the longer shows - forcing me to make time to watch those shows that have piqued my interest.

Re: Internet video business challenges

Robert Scoble — Sat, 21 Oct 2006 11:30:44 -0000

Bill: will keep that in mind. I'll try to get a ten minute highlights show done for you. In fact, it'd be good to do one of those pulling from all of PodTech since now we have quite a few good interviewers doing various audio and video shows.

Re: Internet video business challenges

Bill Kinnon — Sat, 21 Oct 2006 11:28:09 -0000

A couple of things.

The going rate for a good editor in Toronto is $45 to $50 per hour. (I owned a medium sized post house here for 20+ years.) You pay for the talent you use.

I'd love the time to be able to watch your rather long videos. I just don't have it. I do have the time to watch about 10 minutes of Scoble a day. (And I would love to see your "mug" on camera a little more.) And perhaps 20 minutes to listen to you - in the car, transit, whatever.

I'd be happy to put up with interesting and content appropriate advertising to support the show. (Perhaps a 15 up front and a quality 30-45 at the end.) But at the end of the day, it comes down to time.

Provide me with high-quality content (love the H264 codec), at reasonable time lengths, with ad content that fits the stories and I'll be happy to watch the daily Scoble show.

Oh, and Robert, don't feed the trolls.

Re: Internet video business challenges

Erik Herz — Sat, 21 Oct 2006 11:03:17 -0000

Verisign has a peer-assisted technology stack from Kontiki that will dramatically reduce your bandwidth costs but provide you with security, pub/sub distribution, and the ability to traverse home network firewalls and NATs. Drop a line if you want more information about it.

Despite what many of the folks have said here ... some of the analyst reports that I have read cite "poor picture quality" as one reason why marketers are not buying more online video advertising.

I would target a bitrate that would make a typical automobile tv ad look good.

Re: Internet video business challenges

Robert Scoble — Sat, 21 Oct 2006 11:01:09 -0000

LayZ: well, seeing that you're the equivilent of a Walmart flog (you won't use your real name, nor tell us anything about yourself, you just like being a troll here) you'll have to excuse me when I say I don't believe a thing you say. I'll bet $10 that you don't really know Charlie Rose, either.

Re: Internet video business challenges

LayZ — Sat, 21 Oct 2006 10:56:14 -0000

@51. "I know Charlie Rose...and you're no Charlie Rose". Now, maybe Larry King...(which is not a complement)

Re: Internet video business challenges

Robert Scoble — Sat, 21 Oct 2006 10:49:32 -0000

techbee: I'm hiring an editor who will be tasked with doing stuff like cutting down a long video into something shorter. But, that increases the costs. I can get free bandwidth right now, so it's easier just to give you the whole video. And, my interviewing style is pretty hard to cut down to 10 minutes. I'd hate to listen to only 10 minutes of Charlie Rose, for instance.

Re: Internet video business challenges

techbee — Sat, 21 Oct 2006 10:28:11 -0000

Think of the viewers: I had trouble looking at your 7 minutes video on Google lobby because not every one on earth has reliable fast internet access. Even if I had one, I don't have 30, 40 minutes to spare to keep up with just one tech company or one demo. And I think that the challenge of extracting, at editing stage, the 10 important minutes (maximum) is not downgrading your work. On the contrary.

Re: Internet video business challenges

carryfull — Sat, 21 Oct 2006 06:27:45 -0000

ei what a nice spot.... keep up the goo work

Re: Internet video business challenges

Dominic Jones — Sat, 21 Oct 2006 05:37:17 -0000

Robert,

Focus on the content, and then charge whatever you want. If it's great content, someone will pay.

I once worked on a newspaper that published once per week and charged more for a classified than the biggest daily charged for a full page.

It was built on stories no one else could get because they, well, didn't have the audience...and they didn't have the audience because they couldn't get the stories... greatest barrier to entry in the biz.

You have something others don't. Access. Use it. Go get those interviews no one else can. Then name your price and someone will pay.

This advice is worth what you paid.