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World-brand-building mistakes France’s entrepreneurs make
I guess they are concentrating on the US market first, but Microsoft shouldn't forget that market share for Google is even bigger in Europe, so it's even more difficult to catch up.
That said, as a developer searching for domain specific information in English, I don't notice a big difference between Live Search and Google anymore.
Live.com has a long long long way to go.
Live will almost always give you a page of relevant results, but Googles page will contain more *relevant* relevant results if you get what I am saying.
Pith Helmet is the name of a Safari web browser extension. To find it using Google you simply search for Pith Helmet. On the other hand, Yahoo's results for Pith Helmet are bad, and MSLive's results are completely 100% irrelevant.
Maybe Google just knows that I'm more interested in web browser extensions than traditional head gear, but whatever they're doing it's working very well indeed.
One day I realized I was using Firefox and searching with Google. I haven't gone back since.
That was two years ago. When I started using Firefox full-time, the version number started with 1.5.
In the months and years following that, I have since switched completely from Outlook email to Gmail. I have been constantly adding more Google services to my account as they are released, and I absolutely loathe Hotmail as it is now. (What's up with the required advertisements? Notice how Google doesn't do any of that? No ads in your inbox, no taglines, nothing.)
Since the switch, I haven't really tried Microsoft's search sites. I know my dad uses them (because he uses IE7 and it's built in and he doesn't know either that it's possible to change it or how to do so). But I refuse to.
Why? don't ask, I just hate M$ to death.
I launched a site q4 last year and while G and y are performing well - microsoft is ignoring the site.
well said!
Are you sick Microsoft? I thought you are best in Marathon.
saran
What a weak post !
The difference in market-share comes from brand equity and (more importantly) DISTRIBUTION. People 'google' and advertisers spend budget with Google because of their vast network of publishers who syndicate their SERP's, adsense and domain-related adsense.
If MSN or YHOO wants to win here, they better marketing AND better distribution. The SERPS are just the commodity in this game.
The search eyeballs will have to come from a stealthier approach (an ethically stealthy one, please!) whereby something really new and exciting - or at least substantially better than before - is presented to the mass-market. Which means innovation, and that's just not something in whcih they have a great track record.
Still, an interesting one for us spectators.
It's funny cause a lot of the spam sites listed are filled with Google Adwords ads. Google's doing a good job at sucking off MS search profits it looks like =).
Now, I use Yahoo instead of Google. From my naive user perspective, I find the two engines "equivalent." Maybe at this point we're in the realm of talking about whether a BMW is better than a Mercedes: it just comes down to personal preference.
This could be fun...
Live still sucks on my well-known search topics.