Scobleizer - Latest Comments in Competitors of PodTech that I love, er, going to the Content Mall

Re: Competitors of PodTech that I love, er, going to the Content Mall

roger — Mon, 13 Nov 2006 13:47:04 -0000

How does this model work? Do they license your content on an exclusive basis or can you choose to distribute here and everywhere else?

Re: Competitors of PodTech that I love, er, going to the Content Mall

Dana Gardner — Sun, 12 Nov 2006 09:58:56 -0000

Apparently other than Battelle and ZDNet all these "malls" want to be the exclusive distributor of the content. Yet they want to take 60% of the ad revenues (after cost tricks). Huh? New day, old model. Does PBS take 60% of Charlie Rose's sponships? Instead you should be offering a Google-like relationship, whereby the content producers can add their content anywhere, and may the best audience draw dictate who wins. Does Google say, only post your ads here exclusively? No. Advertisers are free to buy ads where they want. Content producers should be free to join any network, with a relationship that is fair and open. Otherwise hire the content people outright, give them helath insurance, and compete in the old media model. You want to keep all the dough while someone else does all the work. Take a hike. It's still the Web, guys ... no such thing as exclusive. Drop the exclusive and be happy with a 25% cut (a sales commission, which is what it is).

Re: Competitors of PodTech that I love, er, going to the Content Mall

Aaron Brazell — Sat, 11 Nov 2006 12:26:58 -0000

One day, Scoble will figure out how to spell b5media correctly. :p

Re: Competitors of PodTech that I love, er, going to the Content Mall

Aaron Brazell — Sat, 11 Nov 2006 12:24:29 -0000

Scott: I thought you were a gold medal skiier... And all this time...

Re: Competitors of PodTech that I love, er, going to the Content Mall

Robert Safuto — Sat, 11 Nov 2006 09:54:14 -0000

You missed Blubrry. We've currently got over a hundred podcasters running three separate ad campaigns with more to come. And we have the authority to negotiate ad deals for more than 800 podcasts who are a part of our community.

Re: Competitors of PodTech that I love, er, going to the Content Mall

Mark Evans — Sat, 11 Nov 2006 08:49:03 -0000

robert,
thanks for mentioning b5media!

cheers, mark

Re: Competitors of PodTech that I love, er, going to the Content Mall

fishmeal — Sat, 11 Nov 2006 00:49:34 -0000

I guess you could include the itunes podcasting section also.

Re: Competitors of PodTech that I love, er, going to the Content Mall

Robert Scoble — Sat, 11 Nov 2006 00:35:07 -0000

Andru: yikes. I keep screwing things up. I fixed that link. Thanks!

Amyloo: we just hired a few bloggers this week, so yes, I'd expect to see more blogs from us in the future.

Webomatica: many of the "content mall builders" aren't asking anything in terms of the content and FM Media even lets you turn down advertising that you don't like.

For a videoblogger or a podcaster, joining a network can also meet technical and equipment help (PodTech is looking to build a video editing team, for instance, which will help you improve the quality of your videos).

Re: Competitors of PodTech that I love, er, going to the Content Mall

webomatica — Fri, 10 Nov 2006 18:46:43 -0000

Interesting idea, this "content mall". It looks like the gains to a blogger are a bigger audience and links. Maybe also, an editor to help improve writing and focus on a consistent voice. But what do they lose? Autonomy? Blogging about whatever they want? Integrity?

Re: Competitors of PodTech that I love, er, going to the Content Mall

Andru Edwards — Fri, 10 Nov 2006 17:15:18 -0000

Robert - you liked to http://www.gearlivemedia.com rather than http://www.gearlive.com ;)

gearlivemedia.com is actually being developed as we speak, but there is nothing there just yet ;)

Re: Competitors of PodTech that I love, er, going to the Content Mall

Robert Scoble — Fri, 10 Nov 2006 15:37:16 -0000

Andru: Oh, geez, I totally screwed up by forgetting you. Sigh. I'll try to get to my email soon. I am taking the rest of the day off, though.

Re: Competitors of PodTech that I love, er, going to the Content Mall

Andru Edwards — Fri, 10 Nov 2006 15:03:22 -0000

And of course, there is Gear Live Media, where we have a tight network of about 20 blogs, and three video blogs (with that number hopefully doubling soon).

Robert, I sent you an email yesterday or the day before. Get back to me ;)

Re: Competitors of PodTech that I love, er, going to the Content Mall

Gary Short — Fri, 10 Nov 2006 14:05:53 -0000

Those all sound like great reasons to us aspiring vloggers who are still wondering how we're going to pay the bills :)

Cheers,
Gary

Re: Competitors of PodTech that I love, er, going to the Content Mall

Robert Scoble — Fri, 10 Nov 2006 13:01:53 -0000

Jeroen,

By joining a network a blogger/podcaster/videoblogger will probably be able to get paid much more than if he/she tries to do it on his/her own.

That money might let them quit their jobs (that's what happened to GeekBrief.TV, for instance) which will enable that person to produce even more content for you. Or, maybe, afford better equipment. Or, maybe be able to afford a trip to more industry conferences where they'll be able to bring you more news and information.

Re: Competitors of PodTech that I love, er, going to the Content Mall

Ed Cone — Fri, 10 Nov 2006 12:16:07 -0000

er, link didn't work, interview here

http://blog.eweek.com/blogs...

Re: Competitors of PodTech that I love, er, going to the Content Mall

Ed Cone — Fri, 10 Nov 2006 12:15:15 -0000

Some interesting insight on PodShow, and the development of the podcasting business, in this interview.

Re: Competitors of PodTech that I love, er, going to the Content Mall

Jeroen Sangers — Fri, 10 Nov 2006 11:15:38 -0000

It is clear that 'content malls' bring in huge benefits for the sites within a mall. They can work together and link to each other to boost PR.

But what benefit is there for the visitors? Shopping malls bring benefit by sharing a physical space with various stores. After going shopping for clothes I can buy some electronics without having to drive to another place. Very comfortable.

But when visiting a fashion weblog part of a content mall I can go to the technology weblog of that mall just as fast as I can go to any other techblog. I won't visit the technology weblog because it belongs to a certain group, but rather because I like it in spite of being part of that group.

Re: Competitors of PodTech that I love, er, going to the Content Mall

Chris Van Patten — Fri, 10 Nov 2006 10:13:51 -0000

My friends and I have a "content mall", Oratos Media .

We have a blog about tech news (web 2.0, gadgets) - Gizbuzz.co.uk

a blog about media (podcasting, vlogging, filmmaking) - YouMakeMedia.com

a blog about open source (tutorials, news, reviews) - FOSSwire.com

a podcast about technology geared toward developers (news, interviews with folks like Josh Jones from Dreamhost or Chris Pearson, designer of Text Link Ads) - PodDev.comitar.com

We're kinda new at the whole idea of a network/Content Mall but we're excited about what it can do for the sites in general.

Re: Competitors of PodTech that I love, er, going to the Content Mall

Phillip Molly Malone — Fri, 10 Nov 2006 09:01:59 -0000

I agree with Rich, missing TPN is a huge gap. They were the first and if you ask me still the best!
Molly

Re: Competitors of PodTech that I love, er, going to the Content Mall

amyloo — Fri, 10 Nov 2006 08:00:13 -0000

Did I stretch your meaning, or did you imply you'll be having a blog wing on your mall? If so, is this something new? Will the blogs be related to podcasting or vlogging, or not necessarily?

Re: Competitors of PodTech that I love, er, going to the Content Mall

Robert Scoble — Fri, 10 Nov 2006 07:11:52 -0000

Gary: yes. We already have an Indian channel, er, "store".
I'll be in London at the end of the month if you wanna meet up.

Re: Competitors of PodTech that I love, er, going to the Content Mall

Gary Short — Fri, 10 Nov 2006 06:56:08 -0000

Hey Robert,

Are you only looking to sign up podcasters / vloggers in the US? I started a tech vlog based here in Dundee, Scotland where there is some really great tech. You can catch it at http://www.thedundeemercury... (we've only been going a month though). Are you interested in this sort of stuff from the UK?

Cheers,
Gary
http://www.garyshort.org/

Re: Competitors of PodTech that I love, er, going to the Content Mall

Robert Scoble — Fri, 10 Nov 2006 06:14:43 -0000

Oh, yeah, I forgot about Cameron Reilly. Thanks!

Re: Competitors of PodTech that I love, er, going to the Content Mall

Richard — Fri, 10 Nov 2006 06:12:51 -0000

You missed the first commercial podcast network:
The Podcast Network.