DISQUS

Scobleizer: “Small” PR headache for Google ahead…

  • blogger@wordpress · 3 years ago
    Sad. But i think this was something that slipped out un-intentionally. Someone was designing a page based on Yahoo's. Started with a spoof that should have slipped out. Still it was a mistake.

    But nothing to worry for google. fanboys were already countering that this was Microsoft's brilliant under hand tactic to get back at Google.
  • Robert Scoble · 3 years ago
    Blogger: probably. Or someone thought it was a Microsoft page and it was OK to use as a template.

    But, everyone probably thought this was a "small" story. Problem is that the memes attached to it (that Google'rs can't do their own code, and even when they steal, can't do it very well) are pretty serious ones.
  • blogger@wordpress · 3 years ago
    Talking about Google and PR here's some more fodder - http://blog.outer-court.com/archive/2006-12-11-...

    I find this incredibly arrogant. May be some find it funny.
  • Todd Dailey · 3 years ago
    Well, at least they have Microsoft to keep them company. :)

    http://daringfireball.net/2006/12/microsoft_wor...
  • Robert Scoble · 3 years ago
    Todd: touche!

    Blogger: that wasn't done by Google, though. I liked it, though, but lots of people think I'm arrogant, so there!
  • Bob Jones · 3 years ago
    Speaking of blatant theft:

    http://daringfireball.net/2006/12/microsoft_wor...

    Of course Microsoft stealing something from Apple isn't exactly new.
  • Robert Scoble · 3 years ago
    Bob: nope. Look at Zune. :-)
  • blogger@wordpress · 3 years ago
    Robert@5 Yes. I do know that it wasn't by google. And i do think it will pass off as funny. But it left a bad taste when i read through.

    Particularly the part about "How to make sure google ignore my requests?" which implies it's just a matter of mailing 'press@google.com' to get Google's responses. May be in some parallel universe. what do i know!!
  • rexdixon · 3 years ago
    Ha! Nice one. It's not "smart to copy". It's smart to copy smartly. :)

    Seriously, when I lack time, I do post a few sentences and link to other articles. When I do have the time, I have cranked out a few more words.

    As far as the ad goes, Google vs Yahoo - Yes, that was blatant, and maybe it was Google saying "Hey, we are #1, what are you going to do?" If nothing else - it makes for great reading on the blogs.

    Rex
  • Mike · 3 years ago
    Definitely not a template - look at USA Today's site: http://www.usatoday.com/marketing/ie7/download.htm
  • The Comic Project · 3 years ago
    Now the Google PR hack will send out a cute reply and everyone will go gaga about its PR machine and how un-evil it is. And what's up with M$? It allows Google to piggyback on IE7 or is it the other way around?
  • Chris · 3 years ago
    Heh, someone else with a PR headache after "making up" a blog site: http://www.joystiq.com/2006/12/11/sony-marketer...
  • Matt Cutts · 3 years ago
    I posted the apology here:
    http://www.mattcutts.com/blog/ie7-promo-page/

    I know it would suck to have someone copy your HTML layout on a page that is seen thousands of times a day.
  • Robert Scoble · 3 years ago
    Heheh, great one Matt!
  • itsnotvalid · 3 years ago
    Just I want to see did you mean this:
    http://theappleblog.com/2006/12/11/microsoft-gi...

    If yes, then you better buy an apple for Apple.
  • bess · 3 years ago
    Ha ha...
    The biggest winner in this holiday reason is Microsoft IE Team!

    It shows even Google is catching up the trend on browser version upgrade.

    Yahoooo! The entire SV pick up the news that IE team is coming in town soon. And Yahoo top brain will be moderating the "Browser War: Episode II Attacks of the DOMs".

    Merry X'mas Microsoft! Nice piece on the Vista Economic Impact PR.
  • PRoales · 3 years ago
    Wow, what incredibly bad advice.

    Follow Scobble - Have story end up on front page of WSJ

    Do Nothing - Have story limited to the digg crowd

    Why make this into a major issue, when no one but the blog's knows or cares right now?
  • TAG · 3 years ago
    Robert,

    You are cheap. If you think that after stealing it's fine to settle for pizza to drive in limo - you are wrong.

    Just like you have protected Microsoft RSS team then stolen image was replaced with Goatse - you are now protecting Google.

    I remember how you have reacted then somebody reposted content of your blog. I think you even put large blame on innocent programmer that day. So - stealing is good as long as somebody does not steal from you ?

    Copyrights exists for some reason - and it's not to break them - but follow.
  • Robert Scoble · 3 years ago
    TAG: I don't care that my content was copied. I cared that that guy's software trackbacked to every post (and everything I linked to) which was a real nuisance. My stuff is copied all over the place.

    But, that is a separate point anyway. I am pretty sure I made the point above that it's evil to just wholesale copy someone else's work. Did you not see that?
  • Robert Scoble · 3 years ago
    PRoales: many a story has ended up on the front page of the WSJ WITHOUT having a PR team react. Why look like an asshole? Why let a competitor define you in the marketplace? Especially one that has done stuff just as bad?
  • Sean · 3 years ago
    I nominate this as the stupidest, most unimportant, overhyped story of the year. WHO. CARES. I want to stop reading about this already. PLEASE FOR THE LOVE OF GOD!
  • joeduck · 3 years ago
    Robert I think your first post about this was more enlightened than this one. Google lifted a graphic plus design ideas, which is trivial but bogus behavior.

    Yahoo's advertising UI copycat behavior would seem to me to be more like "copying" a blog layout or navigation features of other sites as innovation comes along.

    Matt cleverly but unfairly implied this was a debate only about design rather than design and graphic nabbing.
  • PRoales · 3 years ago
    Scoble: I agree that many stories end up on the front page of the average Americans newspaper without a PR response or push. I dont think this story is one of them. ValleyThink maybe getting seeping in..

    Does Google really look like "an asshole" as you suggest they might if they dont respond? I say no. Online open source culture makes many understand that sharing is good and that sometimes attribution gets forgotten, mistakes happen, evil? no. asshole? no. Mistake yes.

    This does not require a proclamation from Mountain View across all the land, it requires at most some personal phone calls over to Sunnyvale.

    I would expect that Legal and PR are recommending that no formal apology go out as well. Why muddle YouTube implications over something that is limited to a digg story only? Why make this a real story?

    You mention they are letting "a competitor define you in the marketplace?" Are they really? Is Yahoo releasing press attacking Google? Maybe Im missing your point here, if so please let me know.

    Good dialog.

    - PRoales
  • Stanley · 3 years ago
    Who cares?

    Google has more serious issues, as pointed out by this slashdot post:
    http://slashdot.org/comments.pl?sid=210734&...

    "
    Re:Really? Strange that 'spreadsheet' would give..
    (Score:3, Insightful)
    by Assmasher (456699) Alter Relationship on Fri Dec 08, '06 01:15 PM (#17167052)
    (Last Journal: Sat Apr 03, '04 04:10 PM)

    Their not tight lipped about their criteria, they're tight lipped about the exact algorithm involved (understandably so), but it still doesn't explain how they rank #1 for spreadsheet. Seriously.

    Remember when Google released 'Scholar'? The very next day (this is something other people critical of Google adwords like to mention) somehow, with very few links to this new product, the word 'scholar' had Google showing up as #1.

    Yeah, sure they play fair ;)... It's a fair coincidence that ALL of these words show Google as #1?

    intranet, spreadsheet, documents, calendar, word processor, email, video, instant messenger, blog, photo sharing, online groups, maps, start page, restaurants, dining, and books

    Some? Yes, all? No way. Not spreadsheet, not documents, certainly shouldn't be for e-mail or instant messenger."

    ===========
    According to the above, a Google search for any of the terms intranet, spreadsheet, documents, calendar, word processor, email, video, instant messenger, blog, photo sharing, online groups, maps, start page, restaurants, dining, and books, all bring up Google as the number 1 item. The allegation is that Google is rigging its search results to point to itself.
  • TAG · 3 years ago
    Robert:

    "that it’s evil to just wholesale copy someone else’s work"

    You are spin doctor. You did this during your work at Microsoft by answering to each and any comments in blog or press and you are still doing this.

    Your message was following - it's fine to steal as long as you pay for pizza. And instead of my question who and why has stole this design - it become - "Bad bad Google. They don't know that food at Yahoo is not free - why they did not send a pizza to their office ?".

    This way instead of several million dollars lawsuit - this issue started to sound like after-party discussion who has to pay tips and how much.
  • TAG · 3 years ago
    Stanley:

    Google is based on page rank - probability that visitor will visit random page on Internet. For Google.com domain this probability is 100% ;-)
  • CajoleJuice · 3 years ago
    It seems like a pretty insignificant incident, but Christ, to completely copy the page like that is pretty pathetic of whoever coded the page.
  • theskilled · 3 years ago
    Wow.

    Talk about a person without skills.
  • arkile · 3 years ago
    Cry baby much? shut up about google. wahhh wahh wahh
  • Robert Scoble · 3 years ago
    TAG: >Your message was following - it’s fine to steal as long as you pay for pizza.

    I never said that.

    But, once your company has made a mistake, it's a good idea to do something nice to the competition you ripped off.

    You call that "spin." Whatever.
  • Anand Iyer · 3 years ago
    Google lacks the touch of Microsoft which copies in style making the original creator wonder whether it was copied from us :)
  • TAG · 3 years ago
    Robert:

    Something nice is:
    $1.6 billion - Microsoft vs. Sun
    $225+ million - Intergraph vs. Intel
    and even
    $280+ million - Google vs. Yahoo (over 6,269,361 - Overtune - source of all GOOG money)

    But definitely not a pizza.
  • Nail Connedy · 3 years ago
    What's up with Microsoft using the same IconFactory's image as Apple? It's a free image.
  • Plubius · 3 years ago
    Google is becoming more and more evil as the days pass by...
  • Robert Scoble · 3 years ago
    TAG: copying a Web page isn't the same as using monopoly power against competitors or buying a key piece of technology which has been protected by patents.

    Thanks for noticing.
  • kruston · 3 years ago
    Hey: WHO CARES?! Its a big wild web and anyway YAHOO COPIED GOOGLE'S WHOLE INTERFACE a couple of years ago; right down to layout and name of links, everything.